BlockBuster Invests Heavily In the Internet

Posted by Rambles | Affiliate Marketing, Affiliate Programs | Saturday 30 June 2007 2:16 pm

In 2006 BlockBuster cut 300 stores and in 2007 the number of delted stores will be close to 300.  BlockBuster is investing heavily in their Internet movie rental subscription service claiming that the Internet, not brick and mortar stores, is the future for movie rentals. 

BlockBuster still trails Netflix, who is the market leader in online movie rental subscriptions.  However, their “Total Access” subscription service has increased store sales as well as Internet sales.  Both Netflix and BlockBuster continue to spend a lot of money in advertising for their online programs, as well as continuing research and development.

What this means for Affiliates?

Netflix runs an Affiliate Program on Linkshare and BlockBuster’s is through Performics.  As movie rentals become a service that can only be accessed through the Internet, Affiliates promoting Netflix and BlockBuster could do very well for themselves.  The growth in the industry is still bordering on 40% and it doesn’t look like it will slow drastically in the near future.

Here are the details on BlockBuster’s Affiliate Program

Here are the details on Netflix’s Affiliate Program

I’m Glad John Chow got Slapped

Posted by Rambles | Internet Marketing | Friday 29 June 2007 1:55 pm

Search Google for John Chow and you won’t see his website anywhere.  He has been penalized by Google, and I’d be willing to bet it had to do with unsavory link building practices.

It’s not that I wish badly upon John Chow, but at the same time it is good to see that someone who is constantly pushing ethical and business boundaries gets a little slap in the face to bring them back to reality.  In my opinion he is rather arrogant, but at the same time I know that is how he got to where he is today on the Internet.  John Chow is like the Paris Hilton of the “Make Money” scene on the Internet, and now he gets to go to Google White Collar Prison too.

Why is Everyone so Excited About the iPhone

Posted by Rambles | Internet Marketing | Friday 29 June 2007 9:11 am

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 I just don’t get all the hype, I’ve had my trusty cell phone for years, and granted it doesn’t have a “bubble”, but I can pretend to throw images around my phone.  See the madness that is the iPhone and prepare wisely at Gizmodo.

Business.com Pay Per Click

Posted by Rambles | Advertising, PPC, Pay per Click | Thursday 28 June 2007 2:23 pm

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Business.com offers an attractive alternative to Adsense or YPN. Business.com is a Business directory that features Ads on the tops of every page. The listings cater towards buyers and that Ads do as well. They have constantly worked to improve their PPC program and it has developed into a great advertising tool.

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Shady Practices

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The Internet is a very difficult place to moderate and regulate with too much information clogging visibility. Shady business practices are a common theme on the Internet as someone tries to get rich quick. Crimes against the consumer and the unknowing are unethical and should be brought to the public’s attention.

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Fair Ads Network

Posted by Rambles | Advertising, Blogging | Tuesday 26 June 2007 8:48 am

I learned of Fair Ad Networks (FAN), a new entry into the online advertising game, through the “PowerBlogging Blog”. According to the article, FAN will take on giants in the industry Adsense and YPN, and they feel they will be competitive for a number of reasons.

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