Affiliate Programs
Internet Marketing Consulting Marketing Online Marketplace
Tuesday, October 30th, 2007
I found a new service that I am truly excited to talk about. The service allows companies and consultants/freelancers to meet on a common platform to find/complete work.
The company’s name is EsalesGuru, and they are the creators of the platform that makes the world of outsourcing very simple. You can sign up either [...]
Is it Ethical for a Merchant with an Affiliate Program to be an Affiliate
Tuesday, October 23rd, 2007This is a question that has been hotly debated in past, but what do you think?
I ran across a site today that is clearly an online retailer, with their own affiliate program, and yet, they have a page with about 15 Affiliate links. Not only that, but they have masked their links to funnel sites [...]
Affiliates … Do you Read Merchant’s Newsletters
Wednesday, October 3rd, 2007One of the best and most effective ways for an Affiliate Manager to keep in touch with their Affiliates is to send out an Affiliate Newsletter at least once a month. Affiliate newsletters allow the Affiliate program to share their thoughts, program news, and broad Affiliate support and tools with their Affiliate database.
I ask [...]
Internet Retailer’s Affiliate Marketing Article: Can you Have too Many Affiliates?
Saturday, September 29th, 2007In this month’s issue of Internet Retailer, they dive into a common Affiliate Marketing issue. Can an Affiliate Program have too many affiliates?
While presenting both sides of this issue, they show how some affiliate programs and networks say it isn’t worth working with Affiliates who have been inactive for over 6 months. It [...]
Affiliate Marketing Merchants Survey from E-consultancy
Wednesday, September 26th, 2007
E-consultancy is an online publisher of best practice internet marketing reports, research and how-to guides. E-consultancy, named Publisher of the Year at the 2006 AOP Awards, also publishes buyer’s guides and has a directory of 100,000+ third party internet marketing white papers. More than 700 E-consultancy users responded to the research email.
The merchants [...]
Affiliate Marketing and Affiliates who Bid on Trademarks on PPC Engines
Thursday, September 20th, 2007In my opinion this is a very easy topic to deal with. Affiliate marketers who bid on a company’s trademark are in the wrong unless specified in the Affiliate program’s Affiliate guidelines. If it is identified in the Affiliate program’s terms of service, then the Affiliate Marketer (Publisher) is in the wrong.
However, if the Affiliate [...]
